GMR Mobile

From Wiki

GMR MOBILE (company)

A division of GMR Marketing, GMR Mobile, combines a highly experienced group of strategic mobile marketers with one of the most technologically advanced mobile marketing platforms in the industry to help brand marketers, agencies, wireless carriers and content providers engage consumers one-on-one via mobile marketing campaigns.

GMR has the resources to support all levels of mobile marketing activation, from development of concepts and supporting activation through to execution and tracking/reporting.

A member of the Radiate Group, GMR Mobile is headquartered in New Berlin, WI and has offices in Dallas, TX and Orlando, FL.

GMR Mobile services

Mobile Advertising: Mobile media planning, trafficking, ad serving & management

Multimedia: Streaming and downloadable mobile audio and video production and distribution Mobile

Coupons: Platform enables coupon redemption on 99.9% of mobile handsets

Games, Applications: Development and distribution of downloadable mobile executables and thin clients including iPhone, Blackberry and Google applications

SMS & MMS Messaging: Text/pics2win, text/pics2screen, polling, voting, quiz, trivia, alerts pattern recognition, and CRM

Mobile Content: Creation, billing, provisioning, hosting and delivery of ringtones and mobile wallpapers

Mobile Web (“WAP”) sites: Design, creation & hosting

QR Codes: Configurable & managed 2D picture phone codes

IVR Capacity: allows for both inbound and outbound calls

GMR Mobile technology

GMR has 100% in-house technology. GMR Mobile is unique among mobile marketing agencies in that it does not outsource technology. All of its mobile marketing solutions utilize the MangoLIVE! platform and its tech teams reside in-house. Because of this, GMR Mobile can turn custom projects from concept to completion in a fraction of the time it takes many competitors and it does so while maintaining absolute control over the quality, reliability and security of our projects and client data.

GMR Mobile clients

• MillerCoors
• 7-Eleven
• Pepsi
• Nokia

GMR Mobile Management Team

T.J. Person, Senior VP, Mobile (tperson@gmrmarketing.com)

Theresa Page, Senior VP, Mobile and Entertainment (tpage@gmrmarketing.com)

Bryan Rasch, Senior VP, Digital Solutions (brasch@gmrmarketing.com) File:GMRlogo.jpg